Welcome to the last Weekly Sett of 2018. This year we’ve had a lot of highs, some lows, and plenty of good articles to read. So, if you need something to distract you from the family or to fill the hours between opening presents and Christmas…
With reports this week of poor retail sales this Christmas, is it time for the industry to have a rethink? Almost every company I’ve ever worked with uses revenue targets as their KPI. It’s worked for years, so why change? The problem is setting a…
The winter winds are rattling at our office windows, so, here’s some interesting bits to read as you ignore the cold weather and snuggle closer to the fire (or heater).
Like all good buzzwords, machine learning (ML) has taken over and seemingly become an instinctive label for anything involving computers. Gartner have been saying machine learning is at ‘peak hype’ for the last year or so. I have no doubt that…
The countdown to Christmas has begun (18 days at time of writing), and we’re all sat at our desks dreaming of warm fires, hot chocolate, and good tidings. Instead of daydreaming, have a gander at these interesting reads (and at least pretend to look…
Great examples of website optimisation can be found from simple A/B tests. These days A/B tests extend beyond changing button colours, CTA text and page redirects. Utilising the enhanced features of modern optimisation tools can allow you to create…
With Black Friday and Cyber Monday over (and Michael Buble lurking in the corner with some tinsel), here’s some articles to read whilst waiting for packages.
It’s no secret that I love Gretchen Rubin, the author and podcaster who discusses happiness and human nature. Most of her tips and strategies are for home life but I started thinking; could these also apply to work?
With Black Friday upon us, here’s some articles to read in between refreshing your favourite online store.
In September, we partnered with Amplitude, an advanced analytics tool that helps companies build better products. They do this by providing valuable retention data which is normally too complicated to access through Google Analytics or Adobe.
After you’ve watched the John Lewis ad (and checked out what everyone else thinks about it on Twitter), here’s some interesting things to read (and watch) in between singing along to Elton John songs.
As the fireworks die down and the anticipation of big retailer Christmas adverts becomes real, here are some articles to take your mind off things.
In a digital first world, customer want ease and flexibility. Net Promoter Score (NPS) and Goal Achievement (GA) are often used as key measures of success for large websites – but in this ‘big data’ driven world is there space for these, more…
I don’t think we spend enough time celebrating successes in teams, so I created some super simple stickers that did the job.
In between taking down the fake cobwebs and trying to remember the fifth of November, have a gander of some of the top articles from the past week.
Recently featuring as the first business in Forbes - The Next Billion Dollar Startups 2018 List, they were founded in 2012 in San Francisco.
With Halloween around the corner, we would recommend pretending not to be home when trick-or-treaters call and read these articles instead.
Kevin Jenkins, former MD of Visa UK and Ireland, and Dr Chris Brauer, Director of Innovation at Goldsmiths, University of London, have joined the advisory board of digital consultancy, Red Badger.
The appointments come as Red Badger continues its…
In between putting away summer clothes and then getting them out again, we found you some interesting articles from the last week.